Not as Advertised: The Case for Timely, Accurate Syndicated Content

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For manufacturers and their digital channel partners, meeting customer and prospect expectations for accuracy has been a costly and complex process of creating, distributing and constantly updating syndicated content.

Studies have confirmed that the buying process for 87 percent of all consumer sales in the United States starts with a search on the Internet. A company’s digital channel on its products and services is accessed through a variety of search engines including direct links provided by retail resellers and distributors.

Learn:

• The Importance of Consistent Product Marketing across the Channel
• About New Web Content Syndication Technologies
• Where Businesses Can Utilize Web Content Syndication

Whitepaper Outline:

• Not as Advertised: The Case for Timely, Accurate Syndicated Content
• The Cost of Not Keeping Up
• Dynamic Syndication: Digital Marketing Goes Active
• How It Works
• About TIE Commerce

Fill out the form below to access the whitepaper.